

1. I am analyzing two ads for Target. Both are advertising brands available at target for a lower price. The first advertises an affordable Paul Frank line at Target. And the second advertises an affordable Cynthia Vincent line for target. The Paul Frank ad was published in US Weekly and the Cynthia Vincent ad was published in Lucky Magazine.
2. The first ad was published in US Weekly, a magazine commonly read by a broad audience. Most of the time this audience consists of working adults, however. Lucky Magazine published ad two. It is a magazine that targets female college students and young professional women.
3. Description of ad 1:
- kids
- happy, smiling
- monkey logo
- music
- bright colors
- fun
Description of ad 2:
- vacant scenery
- neutral colors
- "ideal" leg for women
- wedge sandals
4. I chose these two ads because I think the audience they are created for is clearly depicted by the image they display. The two ads are very different because they represent two very different stages in life. One is of a little girl and one is of a young woman's leg. One is advertising cute, while the other is advertising something more sophisticated and has sex appeal. It is typical for a little girl to want to dress cute and fun, while it is typical for a young woman to want to look mature and sexy.